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In 2014 Arthur Chu underwent a meteoric rise from humble insurance company employee to nationwide celebrity after winning $400,000 on the game show Jeopardy! and becoming a controversial public figure in the process. Using a unique strategy that caused many to accuse him of being dishonorable, unlikable and "ruining the game," Arthur was one of many recent people to "go viral," undergoing hundreds to thousands of attacks every day online for his appearance, his behavior, and -- yes -- his racial background. Rather than buckling under the critics, Arthur took to social media to hit back. He became a participant in the dialogue over what "Arthur Chu's success on Jeopardy! 'means'", rather than the passive subject of it. Along the way, he caught the attention of the media speaking on the toxicity in online culture, both as a recent target of it and as a lifelong participant in it. He came back into the public eye after Jeopardy! in a big way with his viral article "Your Princess Is In Another Castle," calling out the sexism in nerd culture for its contribution to the Isla Vista shootings, and continued to speak in defense of marginalized people in digital culture throughout the #Gamergate debacle.
Arthur has continued to speak up about the dangerous potential of online platforms for harassment and abuse, and how the promise of tech culture to fix inequality in society has mostly remained unfulfilled. He speaks at schools and conferences regularly about online toxicity, about protecting the marginalized and about standing up for feminism and anti-racism. Past venues include Case Western Reserve University, the Ford Hall Forum at Suffolk University, Techmanity 2014 and Notre Dame University.