How Social Listening Is the Best-Kept Secret to Smarter Marketing

Bryan Kramer
Too many companies treat social media as if it's a one-way conversation. They set up Twitter and Facebook accounts and then start pumping out updates. But if you aren't listening to what your fans, customers, critics and competitors are saying, you're missing the whole point of social media. Bryan will discuss a specific set of steps for social listening in order to build an effective marketing strategy. Real world examples will include how listening can help drive better reach, product development, improved operations, shorter sales cycles and lead generation.

What You Get

The magic is in the details. Unless stated otherwise above, your videocast will:
* Last up to one hour
* Allow for up to 200 connections into the Cast (a connection is a login from a unique location)
* Include the two-way video experience (including interactive HD streaming video and audio) and dedicated support

Special Requests

Any additional options available for this Cast are shown below. If you don't see the option you'd like, add your special request during checkout.


$6,400.00

Details

Bryan Kramer is one of the world’s foremost leaders in the art and science of sharing, and has been credited with instigating the Human to Human (#H2H) business movement in marketing and social. With over 300,000 social fans and followers, and an intimate understanding of the intricacies and interworking of both social technologies and social behaviors, Bryan is both a practitioner and authority on the subject. He is a bestselling business author and renowned global speaker, consultant and trainer. Bryan has appeared on many lists naming him as a top Social/Content/Digital CEO and Global Marketing leader, and has won numerous awards and honors for his nonprofit and agency work.

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How Social Listening Is the Best-Kept Secret to Smarter Marketing

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$6,400.00

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